
The ad is from about 1982-'84 and was one in a series showing the same curly headed man in adventure settings. Often he was pictured with great vintage transportation: a sailboat, a Jeep, a float plane, or a river raft. He was generally shown lighting up, and the tag line usually was "Where a man belongs."

I'm not a smoker and I didn't care for the curly headed fellow. He always looked too cheerful and recently bathed to actually be up to his waist in a jungle river pulling a raft by a rope. That wasn't the kind of activity I associate with smoking, anyway.
But I loved the stuff he had, especially that motorcycle. Even if he didn't look cut out for adventure, it certainly did.
Camel Man was replaced by the Joe Camel cartoon, controversial because, as a cartoon, it might have appealed to children. You could not accuse Camel Man of appealing to anyone who didn't at least have a driver's license.

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